Una Osili Archives - NonProfit PRO

April 7, 2026Fewer Donors Are Giving to Nonprofits — And Trust May Not Be the Problem

Nonprofits are widely trusted — so why are fewer people giving? New insights suggest the issue isn’t confidence, but connection. Leaders must rethink how organizations engage donors, and where billions in untapped opportunity may lie.

July 6, 2022The NonProfit Voice Ep 66: What the Giving USA Report Tells Us About Where Philanthropy Is Heading

In this episode, Laura MacDonald, chair of the Giving USA Foundation, and Una Osili, philanthropy expert and researcher at the Indiana University Lilly Family School of Philanthropy, provide an in-depth look at the report’s key takeaways, including what 2021’s giving source and sector breakdowns mean.

October 28, 2009Less Than One-third of Congregations Report Decline in Giving in First Half of 2009

INDIANAPOLIS — More than two-thirds of congregations in a new study on congregational finances in the current recession reported that their fundraising receipts increased or remained the same in the first half of 2009 compared to 2008, even as the recession was worsening.