Daria Knupp

Daria Knupp

Daria Knupp, CEM, has several years of professional experience in the association world handling content creation and digital marketing. Now, she applies her expertise to the events industry as the Senior Content Marketing Manager at A2Z Events by Personify.

5 Things to A/B Test to Help Increase Nonprofit Event Registration

May 2, 2025 at 2:13 pm

Simply promoting your event isn’t always enough to get sign-ups. Here are some A/B testing ideas to help boost registration.