Advertising

4 Rules for Integrating Marketing Channels in 2023
January 25, 2023 at 11:23 am

For any-sized marketing team, the choice of how to knit together the right blend of marketing channels has to be driven by a plan and understanding some fundamental rules of integrating channels. Understanding these rules gives your team the best chance of success.

Micro-Campaigns Can Lead to Huge Fundraising Results
June 14, 2022 at 12:23 pm

It’s no secret that Facebook and other ad platforms don’t perform as they did in the past. An overwhelming demand for data privacy has resulted in new personal information safeguards, giving these ad platforms a more limited understanding of our behaviors.